GRMDigital

Making them Deliver

Data & Analytics

We fix the foundation — tracking, consent, definitions — then build reporting that answers the questions your leadership team actually asks.

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Capabilities

01

Tracking & governance

Server-side tagging, consent handling and a documented measurement plan.

02

Reporting & dashboards

Warehouse-backed dashboards with agreed metric definitions.

03

Attribution & insight

Channel and journey analysis that shows where growth is really coming from.

Outcomes

What you should expect

  • One set of numbers everyone trusts
  • Faster answers without ad-hoc data pulls
  • Budget allocated on evidence

Services

Looking beyond the numbers

Unlock the value of your data and move forward with confidence. We utilise years of experience alongside powerful software to help you understand your metrics and power agile, personalised development. From UX design to organic search, data analytics is at the core of every successful digital strategy.

Data analysis

Data analysis

Lay the foundations for consistent analytics with our data analysis. We’ll establish data tracking systems that make it easier for you to read and monitor your key data.

  • Consultations and training
  • Data tracking software
  • KPI framework development
  • Collating data streams
  • Establishing new data streams
Tracking and reporting

Tracking and reporting

Gain full visibility of your digital performance with professional tracking and reporting. Work alongside our team to identify opportunities and measure impacts for data-led strategies.

  • Performance tracking dashboards
  • Automated data tracking
  • Campaign analysis
  • Easy-to-understand reports
  • Data visualisation
Personalisation

Personalisation

Implement a targeted marketing strategy with our CRM integration and development, allowing you to segment audiences and tailor your messaging for higher engagement.

  • Standard and bespoke CRMs
  • User journey mapping
  • Behaviour-triggered marketing
  • Conversion rate optimisation
  • Automated personalisation
Data analytics

Data analytics

Data isn’t easy to understand, so we’ll turn your raw numbers into insights that are ready to guide decision-making. Uncover patterns, understand results, and elevate your digital strategy.

  • Advanced data modelling
  • UX testing and reports
  • Conversion analysis
  • Data-led recommendations
  • Continuous optimisation

Ready to plan your next digital programme?

Tell us where you want to get to and we will map the fastest credible route there.